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Paint the Town Tartan is Aberdeen Inspired’s city centre campaign celebrating Scotland’s FIFA World Cup 2026 journey, bringing tartan, colour and excitement to Aberdeen ahead of kick-off.

Businesses across the city centre are showing their support with Scottish-themed displays, offers, events and screenings, creating a vibrant atmosphere throughout the tournament.

As part of the campaign, participating businesses are running Spot the Ball, giving customers the chance to win prizes by finding hidden miniature footballs.

The celebrations began on June 10 with performances by The Robert Gordon’s College Pipe Band and Highland Dancers ahead of the World Cup opening.

To get involved, email kate.kenyon@aberdeeninspired.com. For fan zone, transport and travel information, visit Aberdeen City Council’s dedicated World Cup 2026 website.

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